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The Allure of Weston-super-Mare: A Seaside Town Property Boom

Weston-super-Mare, with its expansive golden beaches, convenient transport links, and vibrant cultural scene, has experienced a notable surge in its property market in recent years. The demand for housing in 2021 exceeded the available supply as urban dwellers sought to transition to a coastal lifestyle post-pandemic.

Local estate agents witnessed properties being snapped up within days, often fetching prices higher than the listed amounts. Many of those boosting the property market hailed from Bristol, looking to upgrade to larger homes that were beyond their budget within the rapidly escalating city market.

Despite a national decrease in house prices due to elevated mortgage rates, Weston’s average house price surged to £263,493, up from £260,815 the previous year, maintaining its affordability in comparison to Bristol’s average of £395,970.

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Jamie Harris, a seasoned estate agent in Weston, attributed the town’s appeal to its value for money and convenient commuting distance to Bristol. However, changes in the market have led to a slowdown in property sales compared to the post-pandemic boom. The escalating cost of living has created challenges for first-time buyers in saving for property deposits, leading to an increasing reliance on family assistance to step onto the housing ladder.

Market players are recognizing the town’s potential, with several new-build estates emerging in Weston. Developers tout the location’s appeal to families of all sizes, emphasizing its proximity to major roads and railways, a myriad of amenities, and the allure of coastal and countryside living.

While Weston has experienced fluctuations in its status as a seaside resort over the years, it has seen revitalization through projects such as the seafront and promenade upgrade in 2010. Despite the loss of major employers, new businesses and housing developments, including the thriving Weston Village, have fueled the town’s resurgence.

The town’s development strategy, aimed at providing homes and jobs while regenerating empty spaces, represents a proactive stance by North Somerset Council. Weston-super-Mare’s evolution as a cultural hub, with endeavors like Weston Wallz and the expansion of its arts scene, augurs well for its future growth and desirability as a property hotspot.

This article was first published in 2022 and has been updated for 2023

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