Tenants living in eight social homes in Biddestone, one of Britain’s most affluent villages, will not be forced to move, their landlord GreenSquareAccord has confirmed.
In April 2024, the housing association initiated discussions with residents about rehousing due to concerns over the high costs of upgrading the properties to meet energy efficiency standards. However, after 16 months of talks, GreenSquareAccord announced it would no longer pursue relocation plans.
A spokesperson stated, “The decision to sell our homes is never taken lightly. As a not-for-profit social housing provider with limited funding, we must balance maintenance costs with sustainable investment. When relocation is necessary, we support tenants with alternative accommodation, removals, redecorating, and financial compensation.”
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Despite earlier considerations to sell, the housing provider will now continue working with tenants to ensure their homes remain safe, warm, and comfortable.
Local wildlife and community features enhance Biddestone’s charm, a village recently named one of Britain’s poshest by the Daily Mail. With picturesque Cotswold Stone properties, quaint cottages, a village pub, sports grounds, and a Saxon church, Biddestone has an average house price exceeding £530,000, making it a highly desirable location.
Wiltshire Conservative councillors played an active role in advocating for the tenants. Former local councillor Nick Botterill expressed relief and satisfaction at the outcome, emphasizing that these council-built homes are integral to the community’s social fabric. “This is a victory for the residents, brought about by persistent objections and effective lobbying,” he said.
Cllr Rich Rogers, Conservative housing spokesman, criticized the initial plan as “profiteering over community,” praising the reversal as a sign that GreenSquareAccord “has seen sense.” He reaffirmed the commitment to expanding low-rent housing in Wiltshire, highlighting over 800 new council homes delivered under Conservative leadership.
This decision ensures tenants can remain within their tight-knit communities, preserving connections to friends, family, and support networks. It also reinforces the importance of accessible low-rent housing in prosperous areas, preventing displacement due to financial pressures.