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Mayday Saxonvale Reaffirms Commitment Amid Frome Regeneration Delays

Mayday Saxonvale has reiterated its firm commitment to revitalizing the Saxonvale site in Frome town centre, promising to commence work as soon as possible despite recent delays.

In late January, Somerset Council agreed to sell the brownfield Saxonvale site to Mayday Saxonvale, a group dedicated to creating affordable housing, commercial spaces, and recreational facilities to benefit the local community.

However, at a Full Council meeting on July 16, local councillor Dawn Denton criticised the project, highlighting “no meaningful progress on the ground” and noting growing public frustration among Frome residents.

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Responding to these concerns, Mayday Saxonvale acknowledged the delays but emphasised that such setbacks are common for projects of this scale. The group disclosed that they are actively exploring alternative funding options to accelerate development, a strategy communicated fully to Somerset Council.

A spokesperson commented, “We understand and share the community’s frustration regarding the ongoing delays. The people of Frome have waited patiently for this important site to be transformed, and we remain dedicated to making that a reality.”

They further explained that unexpected delays in a broader funding programme—which also supports their prospective joint venture partner, Kiss House—have impacted investment timelines. “While such delays are not unusual, we are pursuing alternative funding routes to minimize any further hold-ups.”

Mayday Saxonvale’s proposal prioritises people, sustainability, and social value, aiming to deliver a development that aligns with Frome’s high community aspirations.

Councillor Mike Rigby, portfolio holder for economic development, planning, and assets, confirmed on July 16 that negotiations to finalise the sale continue, with a focus on achieving the best possible outcome for Frome residents. He said, “We remain committed to responsible use of public land that delivers long-term value.”

He praised Mayday’s innovative approach of recycling profits back into the development, describing it as a unique opportunity unlikely to be matched by traditional development models. Rigby added, “The offer still represents the best consideration for the council and community, and we are hopeful the sale will proceed.”

Nonetheless, Somerset Council is preparing a contingency plan should the sale fail, with any alternative proposals or decisions requiring executive committee approval.

With ongoing collaboration between Mayday Saxonvale and Somerset Council, Frome’s Saxonvale site remains poised for the regeneration it urgently needs.

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