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‘It’s Really Hard’ Says Bath Big Issue Seller as Heatwave Strikes

As the UK faces its third major heatwave of the summer, outdoor workers and vulnerable groups are feeling the impact intensely. Ian Duff, a Big Issue vendor on Union Street in Bath, shared his struggles coping with the soaring temperatures. “This heatwave, it’s really hard. I’m only working a couple of hours a day. It’s not as easy as everyone thinks,” he said.

Bath is expected to hit a peak of 32 degrees Celsius on Saturday, following two record-breaking heatwaves in May and June. Experts estimate that heat-related illnesses claimed around 862 lives across the UK during these periods.

The extreme heat is especially dangerous for people who spend long hours outside, including those living in poverty or without stable housing. Risks like heatstroke, severe sunburn, and increased chances of skin cancer are heightened under these conditions. Vulnerable individuals may lack access to shade or cool environments, putting them at greater risk.

READ MORE: Quiet Taunton Street Transformed into Construction Zone as Residents Brace for Years of Disruption

According to a recent government report, outdoor workers have a 60% higher likelihood of developing non-melanoma skin cancer compared to those working indoors. Recognizing these challenges, The Big Issue has partnered with Don’t Ignore Cancer (DIC) to equip vendors with Summer Support Kits. These kits include sun cream, a branded cap, and reusable insulated water bottles to help protect them through the hot days.

Ian Duff praised the initiative, noting, “The suntan lotion is the best thing we can have because we can get very, very seriously burnt out here. The cap helps with visibility, but it also protects my head from burning.”

Catherine Parsons, Managing Director of Big Issue, emphasized the importance of vendor safety during extreme weather: “With record temperatures rising and another heatwave underway, we’re urging vendors to stay hydrated, use sun protection, and take regular breaks. These kits are vital to safeguarding those who work outdoors.”

Russ Oliver, founder of DIC, added, “People working outside face a much higher risk of skin cancer, especially when exposed to the sun all day, every day. By donating sunscreen, we hope to make sun protection a routine habit for these vendors—just as important as brushing your teeth.”

This latest heatwave is expected to last longer than previous ones but with slightly milder daytime temperatures and cooler nights. Health officials recommend wearing sunscreen, drinking plenty of water, and avoiding direct sunlight between 11am and 3pm.

Communities are also encouraged to check on older or vulnerable neighbors, offering assistance and companionship during the hottest parts of the day. If symptoms of heat exhaustion appear, individuals should call 111 for advice. In cases of severe heatstroke, immediate emergency assistance can be accessed by calling 999.

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