The beloved Haribo store at Clarks Village has officially reopened its doors, welcoming customers with a lively celebration filled with freebies, entertainment, and exciting new offerings. The reopening event, held on Friday, July 11, featured live performances and giveaways, delighting the first 50 customers with special treats.
To mark the occasion, Haribo introduced new promotions including 20% off when customers spend £20 or more, expanded options at the popular ‘Pick Your Mix’ station, and a Lucky Dip prize giveaway. Prizes include tickets to top Merlin attractions across the UK, such as Alton Towers and Sealife, adding extra excitement to every visit.
The revamped store now boasts digital screens showcasing the latest Haribo news, creating a modern and engaging shopping experience. Shoppers can explore an expanded range of exclusive international sweets, gift items, and branded merchandise alongside the famous ‘Pick Your Mix’ selection.
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Adding to the fun, Haribo’s iconic Goldbear mascot will be making an appearance during the last weekend of the month, giving fans a chance to interact with the beloved character in person.
Rebecca Fox, Head of Retail at Haribo UK, shared her enthusiasm about the reopening: “We were thrilled to see customers’ delight as we welcomed them back to our newly transformed store. Inspired by our recent stores, we’re committed to creating moments of childlike happiness for our fans in Somerset and further investing in our retail presence.”
Chris Davis, Centre Director of Clarks Village, also expressed excitement about the refreshed store: “Haribo remains a firm favourite with our guests, and its fantastic revamp brings an extra sprinkle of sweetness to Clarks Village. Visitors are in for a treat this summer with store transformations like Haribo’s, new brands arriving, beautiful landscaped gardens, and our brand-new Art & Putt mini golf course launching soon.”