Frome, a charming market town in eastern Somerset, offers more than just historic cobblestone streets and independent shops—it’s also a surprising hotspot for celebrity visitors. A few years ago, staff at Parsons Bakery were stunned to find Hollywood A-lister Hugh Grant casually buying a sausage roll. He’s not the only famous face to drop by; Friends actress Courteney Cox has been spotted in town, alongside regular visits from Paul McCartney and local resident Kevin McCloud, presenter of Grand Designs.
But Frome’s appeal extends well beyond celebrity sightings. It is beloved by locals and city dwellers alike who seek a refreshing escape from the hustle and bustle of urban life. Its reputation as a delightful destination earned it a place on The Sunday Times list of most charming towns for Christmas shopping, complemented by a festive and inviting Christmas market.
In 2021, The Sunday Times crowned Frome the best place to live in the South West, highlighting its beautiful cobbled streets, historic architecture, and vibrant independent retail scene—all set against the backdrop of more than 350 listed buildings, the highest number in Somerset. Frome’s rich history is evident throughout the town: Cheap Street, a shopping hub since the 1500s, features a natural spring trickling through its pavement, while the nearby Trinity area, developed between 1665 and 1725, houses a charming artisans’ quarter.
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The town’s charm does not go unnoticed. The Traveller Review Awards 2022 praised Frome’s vibrant community spirit and lively atmosphere. From bustling vintage shops and artisan cafés to a flourishing art and food scene, Frome is always buzzing with activity. Every first Sunday of the month, the town hosts a mini festival celebrating its heritage with local food, drink, artists, and street entertainment.
For those interested in sustainability and unique markets, Frome offers Somerset’s first regular vegan market, held monthly, showcasing vegan food, clothing, and cosmetics. The town also hosts a weekly flea and antiques market every Wednesday.
Residents are deeply invested in community and sustainability initiatives, exemplified by the innovative Library of Things, where you can borrow tools, sewing machines, and even fruit and wine presses. The Christmas season is especially magical here, beginning on November 24 with a lantern procession, live music, and the much-anticipated Christmas lights switch-on.
For shopping enthusiasts, Frome boasts independent gems like Raves from the Grave record store, Ground for ceramics, and Han-Made jewelry sold at the monthly Frome Independent Market. After a day exploring, visitors can unwind at welcoming spots such as the Archangel, a cosy pub with rooms that perfectly complements the town’s warm and inviting atmosphere.
Frome blends historic charm, creative spirit, and a tight-knit community, making it a must-visit destination in Somerset—and you might just find yourself sharing a sausage roll with a star.