Butlin’s Minehead has announced exciting new initiatives to boost access to its facilities for local residents in West Somerset, following a meeting with Rachel Gilmour, MP for Tiverton and Minehead—the first formal visit by a sitting MP in 24 years.
During her visit last month, MP Gilmour met with Craig Goodwin, resort director, to discuss Butlin’s community involvement and employment impact. As a result, Butlin’s has committed to several improvements that will benefit local families and groups.
One key development is increased access to the resort’s SkyPark, an inclusive play area designed for children with disabilities. Butlin’s is now making this facility more readily available to families with disabled children and is exploring opportunities to open it up further to organizations such as the Rotary Club and Young Carers support groups.
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In partnership with Aston Manor Cider in Tiverton, Butlin’s will also fund the installation of Picture Exchange Communication (PEC) boards, vital communication tools for non-verbal children. This initiative aims to support children’s ability to communicate effectively within the resort.
Additionally, the reopening of Butlin’s swimming pool to the public on Sundays during the off-peak season was discussed. Although the traditional off-season is no longer recognized due to year-round operations, the resort currently hosts club swim sessions, including an Age UK Swim Session on Monday mornings. There is potential for other community groups to access the pool based on demand.
Residents also have the option to purchase a Butlin’s Season Pass for annual access—priced at £140 for adults and £90 for children—with new designated lane swimming sessions available during normal hours.
Public transportation concerns were also addressed, with MP Gilmour advocating for solutions to local bus capacity issues. In response, Butlin’s is coordinating a meeting with First Buses Somerset, while Gilmour plans to convene a wider Transport Round Table to tackle regional public transport challenges.
Rachel Gilmour expressed her optimism about the partnership: “I’m incredibly grateful to Butlin’s for committing to making their facilities more accessible to West Somerset residents. Our meeting was productive, and I look forward to continued collaboration. The funding of PEC boards by Butlin’s and Aston Manor Cider is a particularly welcome step, as these tools help non-verbal children communicate more effectively.”